Shopify, the e-commerce firm, rapidly adopted AI and unveiled options like Shopify Magic, which makes use of AI to generate product descriptions.
Now, Shopify is constructing on Shopify Magic and including a number of new AI options to the platform.
Yearly, Shopify holds a semi-annual showcase of all of its newest merchandise and improvements, and this yr it used the chance to announce two new AI options, Sidekick and AI-driven electronic mail campaigns.
Sidekick is an AI-powered commerce assistant that may reply all consumer questions on enterprise operations. Shopify CEO Tobi Lütke demoed the characteristic on his Twitter earlier this month.
Some examples of use instances embody “methods to arrange a reduction for a vacation sale” to “assist me phase my prospects so I can higher have interaction them in my advertising,” in response to the discharge.
The AI-driven electronic mail campaigns characteristic is exactly what it seems like — a instrument that generates customized emails from consumer prompts.
You solely need to enter just a few phrases and Shopify’s AI can generate tailor-made electronic mail newsletters, bulletins, and extra, in response to the discharge.
As well as, the AI could make clever suggestions that drive click-through charges and enhance engagement.
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